10 Latest Customer Text Messages for Better Marketing

Text messaging is a potent tool for connecting with customers. It allows you to send targeted messages quickly and efficiently, providing valuable information and offers that can help encourage customer loyalty and build relationships. But how do you know which customer text messages are best for your business?

Below, we’ve compiled 10 customer text messages you can use to get your marketing message out. From appointment reminders and special offers to loyalty rewards and surveys, these text messages will help keep your customers engaged and boost sales.

Sample Customer Text Messages for Your Business

1. Appointment Reminders

Let customers know when their next appointment comes up with a friendly reminder text message. Not only will this help ensure they don’t miss their meetings, but it also helps to build trust. Your customers will be informed about what’s going on with your business.

2. Special Offers

Send out discounts or special offers to encourage loyalty and drive more sales. Make sure the request has an expiration date, so customers have the incentive to act quickly!

3. Surveys

Get feedback from your customers about how you’re doing! Send out text surveys to gain insights into customer satisfaction and discover areas for improvement.

4. Product Announcements

Keep customers informed about new products and services with announcements sent via text message. Ensure the message includes a link to the product page, so they can quickly learn more or purchase!

5. Follow-up Messages

After making a purchase or completing a task, send out friendly follow-up messages to let customers know that you appreciate their business.

6. Re-Engagement Messages

For customers who haven’t purchased in some time, send out re-engagement messages with incentives like discounts or freebies. This is to remind them you’re still around and have something valuable to offer them.

7. Delivery Updates

Let customers know when their delivery is on its way! This helps to keep them informed and reduces customer service queries about their order status.

8. Customer Service Requests

When a customer needs help with an issue, send out a quick message asking for more information. This way, you can provide them with prompt assistance.

9. “Thank You” Messages

Let customers know that you appreciate them when they make a purchase. Or when they refer someone else to your business by sending out “thank you” messages via text message!

10. Birthday Messages

Wish your customers a happy birthday with special offers, discounts, or freebies! This is an easy way to show appreciation and encourage loyalty among customers.

Important Texting Practices for Customer Text Messages

Be Respectful

Always be courteous when sending out text messages to customers.

Personalize Your Message

Make sure each letter is personalized with the customer’s name or other relevant information to make it stand out.

Keep It Short and Sweet

Try to keep all texts brief, as customers are likely to skim over long messages.

Add a Call-to-Action

Include a clear call-to-action in every text, so customers know what you want them to do next. It could be click a link or contact customer service.

Offer Incentives

Offering discounts or freebies in exchange for specific actions can help encourage customers to take action.

Stay on-Brand

Make sure your text messages are consistent with your brand’s voice and style, so customers recognize it as yours.

Check Before Sending

It’s always a good idea to test out any message before you send it out. This way you can make sure everything looks and sounds right.

Customer Text Messages Templates

Template 1

Hi {Name},

We hope you’re doing well! We wanted to bring to your notice that we have a special offer for {product/service} – just for you! For more information, click the link below:


Thanks again, and if you want to drop a feedback, please reach out to us on our platforms.

Best regards,

{Your business name}

Template 2

Hey {Name},

We’d love it if you could refer your friends and family to our store! If they purchase using your unique referral code, they’ll get a discount of {amount}. Plus, you’ll get an extra {amount} in store credit when they use your code!

{Referral code}

Thanks again, and happy shopping!

Best regards,

{Your business name}

Template 3

Hi {Name},

We would love to inform you that our {product/service} is now available for purchase! You can enjoy a special discount of {discount amount} for a limited time. To make the most of this offer, click the link below:


Thanks again, and don’t forget to take advantage of this offer before it ends.

Best regards,

{Your business name}

These are few samples of customer text messages you can get your customer’s attention. The key is to keep it brief, personalized, and on-brand.


Can You Tell Me What’s the Most Prevalent Text Message?

Common text abbreviations-

  • LOL – laughing out loud.
  • OMG – oh my god (oh my gosh)
  • IMHO – in my humble opinion (or in my honest opinion)
  • LMK – let me know.
  • TBH- To be honest.

What Are Some Examples of Professional Text?

  • Sales SMS is perfect for sending promotions, special offers, and exclusive opportunities to your contacts
  • An application for recruiting text.
  • A reminder of payment
  • Message from the interview.
  • The confirmation text


Text messages are an effective way for businesses to stay connected with their customers and keep them informed about what’s happening. From appointment reminders to seasonal promotions, customer loyalty rewards, and more. There are plenty of ways businesses can use text messages to engage their clients and keep them coming back for more!

Abir is a data analyst and researcher. Among her interests are artificial intelligence, machine learning, and natural language processing. As a humanitarian and educator, she actively supports women in tech and promotes diversity.

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