Video Proposal Sample For Better Results 

Videos are a remarkable way to market your brand. They communicate a brand story in a personal and emotive way. Hence, brands are adopting the “lights, camera and action” mode. Therefore, as a videographer, it’s time to give your video proposal sample a facelift.

Needless to say, the industry is characterized by vicious competition. And your only tool for staying ahead is your proposal. Thinking about improving your video production proposal? This guide is all you need.

So, get strapped in, and let’s get to it.

What Is A Video Production Proposal?

In simple words, a video production proposal is like your elevator pitch. Except it’s written and requires more words. Whether or not the client will read your full proposal depends on how compelling it is.

A video proposal sample pitches the services and products you offer potential clients. The intention is to clinch new clients by convincing them your video production skills are unrivaled.

Most times, this document contains pre-production plans, a timeline, and a sample to prove your proficiency. If you ever want your video proposal to get you hired, it must be compelling.

How To Write A Video Production Proposal

Sometimes, you are so busy with other tasks that the thought of crafting a proposal seems far-fetched. Who said anything about drafting from scratch?

woman holding camera standing near people
Photo by Vanilla Bear Films on Unsplash

A great video proposal sample can do the trick. But even with a template, you must do your diligence to ensure they follow these simple tips.

1. State The Objectives of Video Production

As tempting as it is to start with a hard sell, you may be doing too much– too soon. Start the proposal on an interesting note. We suggest you use the objectives of the video production.

It’s a way of getting straight to business but with an appropriate foundation for what’s to come. It could be two or three lines.

2. Why You?

As tempting a sit might be to boast of all you can do, that’s not the purpose of this. It’s a competitive industry. If you want to leave an indelible impression on your client’s mind, you need to sell your strengths. Better turnaround time? Quality?

What makes you different?

3. Outline the Scope Of Production

In this step, you need to describe the production you are proposing. It entails going into details about the production. You may discuss the shooting, editing, script, or cost of production.

You can use a project schedule to clarify the project plan.

4. Contact Information

Your video proposal must provide all possible information, including your contact information.

We suggest adding multiple mediums to ensure your clients have options wherever they have further inquiries. It also comes in handy during production, post-production, and for feedback. Yes, feedback– one of the most practical ways to improve!

So, include your email address, phone number, and other contact information.

5. Customer Testimonial

First off, this section is entirely optional. But your target audience tends to react positively to proof of competence. So, let them hear it from your previous clients.

6. Other Details

This is the part where you complete the proposal with a specific call to action. You may also ask your client to sign the document if they agree with your terms and plans. Your proposal could take a different turn at this stage. All that matters is including the right elements.

That’s why you must familiarize yourself with templates to know which option suits you best.

Pro Tip: You should throw in a video or images! Make the proposal as visually pleasing as possible. Then send it!

Video Proposal Sample Template

Check our free video proposal example below. Note that this is a summarized proposal.

We have assembled a talented crew capable of producing high-quality videos tailored to your needs.

Our objectives are simple. 

1. Utilizing the latest technology to capture stunning visuals and offer a unique perspective on any theme.

2. Creating an emotionally engaging story that resonates with viewers and encourages them to take action.

With more than 15 years of experience, our company is well-versed in all aspects of digital media production, from concept development to post-production. Our skill set includes writing scripts, creating storyboards, shooting footage, editing audio/video, animating graphics, mixing soundscapes, and more.

Even our past clients agree:

“I was astonished at the level of professionalism and creativity employed in this video project. The team’s enthusiasm and dedication made it seem effortless, and they achieved our desired outcome with ease. I would highly recommend their services to anyone seeking innovative video content.” -Ruth M., Client

Our approach combines established techniques such as cinematography and motion design with novel approaches like augmented reality and interactive elements.

Every step is conducted under strict quality control standards, ensuring the final product will exceed expectations. Our experienced producers provide expert guidance throughout the entire process. We keep clients in the loop, giving progress updates and ensuring the result meets or surpasses goals.

We understand the importance of staying within budget and working hard to optimize resources without sacrificing quality. From small businesses to global brands, our clients receive affordable pricing options for each stage of the production process.

Whether you need a custom shoot for a commercial spot or simply require help recording voice-over, we’ll meet your exacting standards quickly.

At XYZ Media Productions, we believe every job should be approached with respect and enthusiasm. As passionate storytelling advocates, we love what we do and look forward to collaborating on your next big project. Get in touch today, and let us help bring your vision to life!


Wrapping Up

The essence of a sample video proposal is to get you a contract. You want to sound professional without being rigid. After all, it takes creativity to become a videographer! Tap into that creativity to land easy points with your prospective clients.

Ready to prove you are the best company? Use our template as a guide. Want to know something else you can use? INK Content Generator! All you need to do is input details and give the command. INK will generate top-quality proposals.

Abir is a data analyst and researcher. Among her interests are artificial intelligence, machine learning, and natural language processing. As a humanitarian and educator, she actively supports women in tech and promotes diversity.

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