The Best Instagram Growth Marketing Tricks

With more users joining Instagram daily, there has never been a better time to take advantage than now. This is because the landscape will change in the next couple of years. This article details some of the best Instagram growth marketing tips to put your business ahead.

First, you must understand that many people aim to grow their businesses through Instagram. Therefore, you need to be on top of your game. Once you understand this crucial fact, you’re on your way to becoming the king or queen of Instagram growth marketing.

Let’s get right into the details.

Photo by Brett Jordan on Unsplash

How to Get More Instagram Followers

Getting more followers on Instagram is the first step in Instagram growth marketing. Your posts need to reach as many people as possible. Your followers are your default audience, and you want many of them. Doing this is not rocket science, and we’ve simplified it for you.

Post Relevant Content

Posting relevant content of the highest value to your followers is important if you want to increase your page’s follower count. The content you post must align with your overall brand message.

Post Consistently

Having relevant content isn’t enough; you must churn it out regularly. If you post once and vanish, your current followers will forget about your page easily. Also, potential followers won’t be excited to follow a page that hardly uploads content.

Post High-Quality Content

Instagram is all about visuals. The quality of videos and pictures on a page boosts credibility. Serious marketing teams understand this and always give every post their best shot.

Use Stories for Instagram Growth Marketing

Instagram stories have become a large part of growth marketing on Instagram. The tool gives your brand and other brands a unique opportunity to do things they couldn’t do before. 

Basically, Instagram stories are posts (pictures and videos) that disappear after 24 hours. The 24-hour limit means your content can pop up on your follower’s feed effortlessly.

Whether it’s inspiring followers to take action, build engagement, or tell a visual story, Instagram Stories are always helpful. 

Use the Right Hashtags to Grow Your Business

Using the right hashtags is the key to Instagram growth marketing. The hashtags have to be related to your regular posts and stories. Hashtags allow people to find your content easily, and the right hashtag can greatly boost your page’s growth. The good thing about hashtags is that you can use as many as you want. 

If you’re not using the right hashtags while uploading stories on Instagram, there’s a big chance that no one will find them. Your brand could look outdated, and potential followers won’t follow. If you don’t use the right hashtags, your engagement starts to slowly fall. 

Finding the right ones can be challenging, considering that users can change them anytime. This is why it is important to understand the prevailing trends.


The best Instagram marketing tips are not secrets, but implementing them can be arduous. However, the only effective way to grow your business with Instagram is by using it the right way.

The simplified tips in this article will help revamp your Instagram marketing strategy without breaking a sweat.

Abir is a data analyst and researcher. Among her interests are artificial intelligence, machine learning, and natural language processing. As a humanitarian and educator, she actively supports women in tech and promotes diversity.

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