The Best Online Courses on Digital Marketing

Digital marketing is the future of marketing. That’s why it’s essential to learn the basics and get the right tools you need to succeed. A digital marketing online course helps guide you through all that. Whether you are a designer, developer, SEO specialist, or marketer, digital marketing courses can significantly help you. In this article, we’ll explore … Read more

The Best Strategies for Demand Generation

Businesses are continuously looking for new and effective strategies to grow. And one strategy you might want to look into is demand generation. It’s a marketing technique that’s been working wonders in many industries over the past few years. If you’re new to this technique, don’t worry. This article will have everything you need about … Read more

Demand Gen Vs Lead Gen: Know the Differences

Two well-known methods of inbound marketing campaigns include demand generation and lead generation. However, not everyone knows the difference between demand gen vs lead gen. Many digital marketers have been using these terms interchangeably. They even argue that there is no need to make a distinction between the two. As a professional tasked to convert campaigns … Read more

Growth of Social Media Marketing: Concept and Process

The growth of social media marketing is almost limitless. Within recent years, social media marketing has skyrocketed in popularity, with many people experiencing the benefits of it firsthand. From creating a strong brand identity to developing a customer-base, social media marketing has a lot to offer, so it’s important that you learn the process before … Read more

Growth Need: Understanding Maslow’s Hierarchy of Needs

Growth need arises from a desire to grow as a person, and not from a lack of something. Once these growth demands are satisfactorily met, one may achieve the greatest level known as self-actualization. Every person is capable and desires to move up the hierarchy toward self-actualization. Unfortunately, failure to address lower level needs frequently … Read more

Growth Marketing Vs Performance Marketing: Which Is Better?

Growth marketing vs Performance marketing? “What’s the difference?” You’ve probably heard “growth marketing” and “performance marketing” before. We will break it down, don’t worry! All marketing is done with high performance in mind so a business can grow. However, growth marketing and performance marketing are very different. In this article, we’ll talk about each strategy, how … Read more