The gaming industry is among the most lucrative in the market. Whether you play on an Xbox, PC, Switch, or PlayStation, you can’t deny the appeal and storytelling value of games. If you must sell something, you’d rarely go wrong with the top-selling games right now.
But before we get to the series of games, it’s important to understand the viral products, how they become viral, and their importance. The list includes the best-selling games of the year.
Read on to see which games are most in demand.
What are Viral Products?
When a product becomes an internet sensation, it becomes a viral product. These products derive their success from the popularity of social media, which leads to word-of-mouth and the spread of the idea.
A large audience will market your product for you as they share your content and recommend it to others. In short, virility is a product’s ability to spread from one person to the next. It’s when products become trendy, to the point that it attracts even those who haven’t shown interest in the product.
The Significance of Viral Products
From a business perspective, viral products provide a lush opportunity to boost sales. When you know which products are trending, you can sell them to boost your sales figures.
Retailers can take advantage of the fact that viral products sell out quickly. It’s why a practice known as “retail scalping” exists.
A prime example of this is the PS5’s release. People understood that the console would be extremely desirable, considering its 500-dollar suggested retail price (for the standard edition).
Stocks ran out, and years later, the problem isn’t any better.
Similarly, games tend to enjoy the same demand before and during the release date. Whether you’re gaming on an Xbox, PlayStation, or Nintendo Switch, one immutable fact applies to all consoles. Video games sell well, and fans keep coming back for more.
If you plan to sell products, you can consider selling best-selling games. The following list includes top-selling games right now.
Top Selling Games Right Now
Minecraft is a PC game that quickly became a cult classic for its simplicity and endless potential. Its sandbox-style gameplay lets players manipulate the landscape and create various things, such as structures, buildings, and even worlds.
Since its release, Minecraft has permeated into other platforms. If you’ve never played this game, an Xbox 360 version can’t bring you any closer to its world than the PC version. Its newer iterations even feature a story mode.
Call of Duty: Vanguard
Vanguard is the latest installment of the Call of Duty series. Even though it consistently appears on top video game charts, the game left fans disappointed. Between the historical inaccuracies and lack of novel features, the game leaves much to be desired. One can only surmise that much of its sales stem from the reputation cemented by COD: Modern Warfare.
We can only hope that the upcoming COD: Modern Warfare 2 meets fan expectations, especially considering that the original sold over 11 million copies. Many people consider the original Modern Warfare 2 the greatest COD game of all time.
Mario Kart 8
Mario Kart is an offshoot of the Super Mario games. It features all of your favorite characters racing around various tracks, both new and old. The Super Mario series is well-liked for its addictive gameplay, easy-to-learn mechanics, and diverse roster of courses. This is a game that fans of all ages can enjoy for hours on end.
With a refreshing roster of characters and beautiful environments, this game is a must-have in your game collection.
Gran Turismo 7
The seventh installment of Gran Turismo set a new franchise record with its first-month sales. Given the fact that the last game was released almost a decade ago, Gran Turismo 7 is welcomed by both fans and casual buyers.
Its appeal stems from its striking visuals and fun gameplay. Both of these aspects are handled well by the pure processing power of the PlayStation 5.
Be warned, though, that the game’s good aspects are marred by the inclusion of microtransactions.
Horizon II: Forbidden West
After almost five years since Horizon: Zero Dawn’s release, players finally got the sequel they’ve been clamoring for. This PlayStation exclusive shot to the top of the charts almost immediately since its release in Q1 of 2022. Forbidden West has remained on top charts since.
Forbidden West offers a larger map and key gameplay improvements. Its high sales volume is undeniably an impressive feat considering that it’s a PlayStation exclusive. This speaks volumes of the dedication and loyalty of fans to the franchise.
LEGO Star Wars: The Skywalker Saga
The LEGO games have always been a fun experience. If you’ve played other LEGO games, you’ll appreciate the fun. If this is your first time hearing about the game, you’ll be surprised by the depth of the game. The game has something for both fans of Star Wars and LEGO.
It brings together all nine entries of the Star Wars saga. This entry also has a lot of modern elements, such as destructible objects and a lot of humor. It sports all the LEGO elements that we all love.
From Software’s Elden Ring is the undisputed best-selling game of the year. The game developer is popular for creating some of the most unforgiving games.
Elden Ring is not a game for casual gamers. Its difficulty is comparable to that of Dark Souls, if not greater. The game introduces a free-roam element that fans have been asking for.
The appeal of Elden Ring stems from the aspects that might also discourage most people. Its difficulty forces them to “get good.”
If anything, the difficulty makes finishing the game that much more rewarding. Some boss fights are so difficult that players become the stuff of legends among the Elden Ring community.
Understanding which products are viral presents an opportunity to boost sales. These products enjoy an increased demand and are easy to sell. Make sure to use this information to craft a business strategy.
Whether you’re for or against video games, the inscrutable fact is that they sell well.
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