Every SEO strategy aims to increase website visibility and improve search engine rankings for specific keywords. But how do you find website keywords rankings? It’s using Keyword rank checkers!
This specialized software lets you identify your site’s current ranking position on SERPs for target keywords. Rank checkers use algorithms to provide users with real-time and historical keyword ranking data.
Developing an excellent SEO strategy is not enough. As an SEO professional, you must monitor, track and analyze your site’s rankings for target keywords. Keyword rank checkers help you determine your website’s current position in search engine results for keywords.
This way, you can analyze whether or not your SEO strategy is working and devise a better approach to improve your position, if necessary. This guide discusses some of the best keyword rank checker tools and how you can use them to find website keywords ranking.
What Is a Rank Checker?
A keyword rank checker lets you check your website’s current ranking position in search results for target keywords. It also gives you crucial SEO information like search volume, competition, variations, and top website ranking for a keyword.
Rank checkers can be a great addition to your SEO marketing arsenal, as they help evaluate and analyze your SEO strategy.
A rank checker explores numerous search results across the internet. And finds out which keywords your website ranks for in the top 100 results and in what position. It then continues to observe these keywords and lets you know of any changes in the ranking for a keyword.
Suppose your website ranks at the 5th position for the keyword “how to find website keywords ranking.” A rank checker would identify the position you’re ranking for the keyword. It will keep track of your site’s ranking position for this keyword and let you know when there’s a change in the ranking position.
Why Are Keyword Rank Checkers Important?
Keeping track of your website’s ranking positions on search engines without rank checkers is difficult. Manually tracking your rankings for a keyword is time-consuming, and keeping track of ranking changes is tedious.
This is why keyword rank checkers have become so popular. They simplify the process of analyzing the keywords your website is ranking for and indicate when there’s a change in your ranking position.
A keyword rank checker is essential, as it lets you know how well your site is performing. The findings help determine whether your SEO plan is working or needs refinement.
Here are some of the reasons rank checkers are important.
1. Helps You Gauge Your Present SEO Strength
A rank checker is a great way to measure your current SEO performance so that you can take the necessary steps to improve it. Without this knowledge, you could unknowingly continue on a journey of underperforming. With rank checkers, you’ll see the ranking standing for specific keywords, compare them to sites ranking better for that keyword and make measurable changes.
2. Conducts Automated Rank Tracking
With a keyword rank checker, you get notified of a change in your website’s ranking position for a target keyword. This saves you time and effort while enabling you to assess your SEO progress and make any necessary adjustments more accurately.
3. Helps You Uncover New Keywords
Rank checkers help you discover new keywords similar to keywords you’re already ranking for that may drive traffic to your site. Identifying all the long-tail keywords related to your target topic can be challenging.
A rank checker can help you quickly and efficiently discover long-tail phrases with high-ranking potential. You can then target these keywords in your SEO strategy.
4. Helps You Determine Whether or Not Your SEO Strategy Is Working
Implementing an SEO strategy is essential; even more important is learning whether or not your SEO strategy is making an impact. Keyword rank checkers provide sufficient data that let you know exactly where you stand and help you determine whether your SEO strategy is working.
With rank checkers, you’ll know whether you need to reevaluate your SEO strategy.
How Do Keyword Rank Checkers Work?
Now that you understand the importance of rank checkers, you might wonder how they work. Keyword rank checkers use the same principles as Google search algorithms. They use web crawlers to dig into their search database for keywords and the sites ranking for them.
Enter a URL in a rank checker, and the tool will search its index to discover all the keywords the website ranks for. It then generates a detailed report about the keywords. You can choose the keywords you want to track and monitor.
The keyword rank checker will send tracking reports based on your selected target keywords and settings.
Best Tools to Find Website Keywords Ranking
1. SEMrush Organic Research Report
SEMrush’s rank-checking tool allows users to track and monitor their search engine performances. It also allows users to assess their competitors’ rankings; it provides the top-performing pages and the keywords they target. This ranking tool is ideal for analyzing competitors’ strategies and technical SEO audits. Its features include organic research, traffic analytics, advertising research, and product listing Ads.
SEMrush’s Organic Research Report tool tells you all you need to know about your Google keyword rankings. You can toggle the tool between different sections to analyze your keyword performance.
Some of these sections are:
- Report stats on the “Overview Tab.” Here, you can discover the number of keywords your site ranks for. You’ll also find the estimated number of visitors likely to visit your website over the next month. This section also displays a graph that shows the trend of the number of keywords your site has ranked for previously.
- The Competitors section: A summary of your website’s primary competitors’ performance is displayed here.
- Positions section: Here, you’ll see the list of all keywords your website ranks for. The result also displays stats like the keyword’s current position and ranking changes, average monthly search volume, and keyword difficulty score.
- The Pages section: This section details how well your web pages perform in Google.
SEMrush comes with a free version but limits the amount of data users can access. If you want to get the most out of the tool, you’ll need a paid plan.
2. Google Search Console
Google Search Console is a free tool you can use to manage and monitor your website’s SEO performance. To get started:
Create an account using your Gmail. Visit the “performance” tab on Google Search Console to check your keyword rankings.
Find the “Queries Tab” to see a list of the keywords your website has generated a ranking for during a specified period. You’ll also see the average ranking, CTA, and total number of clicks for the keywords.
If you want to see the keyword performance for specific pages, click the “Pages” button on the report. You’ll see the total stats for all your ranking pages. Click on a page to see which queries that page is ranking for and the countries and devices driving the most clicks and impressions.
3. SiteChecker Rank Tracker
SiteChecker helps to analyze SEO performance and monitor site optimization indicators in search engines. It’s popularly known for accurate position analysis for queries, in-depth project audits, and backlink research. The tool is user-friendly and simple to use. It is ideal for marketers, business owners, and optimization specialists with a limited number of projects.
SiteChecker is an all-in-one solution for performance analysis and site optimization. It has a rank checker, site audit, site monitoring, rank tracker, and backlink tracker. With this rank checker, you can track your website’s keyword’s position in search engines and see how the positioning changes over time.
Add the keywords you want to track to the tool and specify the location and language of the searcher for each keyword. The results will display the overall trend for the provided keywords. Additionally, the tool shows the daily ranking for each keyword and the difference in position from the previous day. Click on a keyword to see the search results for the term and where the position of your competitors is ranked.
SiteChecker offers a free plan that gives users access to some of its tools, but this doesn’t include the Rank Tracker. You’ll need to upgrade to a paid plan if you want to check your keyword performance with Rank Tracker.
Keyword rank checkers help marketers track and analyze the search engine rankings of their websites for target keywords. They also keep an eye on your site’s ranking position and let you know when there’s a change in your ranking position.
Keyword rank checkers allow you to evaluate the performance of your SEO strategy and determine whether they’re working or not. With Keyword rank checkers, you’ll be able to gain an accurate picture of your website’s performance and make reforms.
Finding the best keyword tools is often a question of your needs and budget. Check our recommendations to see which tool best suits your needs. And get started with monitoring your site’s performance!
Explore All Keyword Research Guide Articles
White-label keyword research tools are becoming increasingly popular amongst online marketers. These powerful platforms offer many benefits that can help…
Assessing the competition can effectively identify your website’s strengths, weaknesses, and opportunities. Knowing your competitors’ SEO strategies and tracking their…
Everybody wants to be on top of Search Engine Results Pages (SERPs). And knowing where your website and content rank…
The whole point of using ads is to target potential customers. You don’t want your ads showing up for unrelated…
Crafting an effective keyword research strategy is no small feat. It requires an in-depth understanding of your audience, a comprehensive…