Creative Valentine’s Day Email Subject Lines

Valentine’s Day email subject lines are a crucial element of email marketing to capture your customer’s attention in the season of love.

In fact, Valentine’s Day is a huge event for most businesses, whether or not they provide a product or service on this day. It’s because Valentine’s Day is an excellent opportunity to connect with each subscriber and customer, and the timing couldn’t be better!

To convey your sales love letter to the right people and boost open rates, check out the best email subject lines in this post.

Why Does Valentine’s Day Email Subject Lines Matter?

Valentine’s Day is one of the few holidays where people are meant to express compassion. They take time to say “I love you” to the person they care about. The subject line on Valentine’s Day email has the potential to set the tone for the message. It can be sweet, manipulative, or reminding the recipient of what day it is.

With email marketers churning out Valentine’s Day emails at dizzying speeds, it is hard to identify which holiday emails will make a splash.

There’s no way to guarantee an open and back-message from Valentine’s Day emails. But compelling email subject lines can help improve the chances of your email campaign landing in the inbox. It will also increase open rates and boost engagement.

What could be sweeter than pink roses and pretty pastel macarons?
Photo by Brooke Lark on Unsplash

Examples of Valentine’s Day Subject Lines

For every email you send out, you need to have a subject line that works. People have a very short attention span, and they couldn’t give a second glance at an email without a catchy and impactful subject line.

It’s the first thing to catch their eye and get them to open it. Below are some great ideas for Valentine’s Day email subject lines for inspiration.

General Valentine’s Day Subject Lines

  • An Early Treat for Valentine’s Day
  • In Celebration of Love
  • Better Than Roses and Chocolates
  • In Celebration of All The Singles Out There
  • Treat Your Sweetheart
  • Valentine’s Day Gift Ideas That’ll Melt Hearts

Valentine’s Day Sales Email Subject Lines

  • Nothing Says Love Like Our February Sale
  • You’ll L-O-V-E This Sale
  • Valentine’s Day Sale: 20% Off Store Wide
  • Not Your Usual Valentine’s Day Sale
  • Fall In Love with 30% Off
  • Roses are Red, Violets are Blue, All Items are 20% off for You

Free Shipping Valentine’s Day Email Subject Lines

  • Free Shipping Until February 14
  • Get Your Valentine’s Day Gifts Shipped Free
  • Fallin’ in Love — Now Cheaper by 30% with Free Shipping!
  • Free Shipping for Valentine’s Day Ends Tonight
  • Cupid Made Us Do It: Free Shipping For Everyone! 
  • Get the perfect Valentine’s Gift with Free Shipping

Last-Minute Valentine’s Day Email Subject Lines

  • Need a Last Minute Gift for Your Valentine?
  • Don’t Forget Another Valentine’s Day
  • Cupid won’t be around for much longer
  • You’re Running Out Of Valen-TIME
  • Valentine’s Day Is In 2 Days! Shop Now!
  • Cupid’s Last Call


The formula for success seems to be simple when it comes to creating your Valentine’s Day email subject lines. You need to write a compelling message that conveys the intent of the email.

It’s a matter of clarity. Write something that grabs people’s attention, shares your point of view, and offers a clear benefit to your recipient. This article has a collection of the best email subject lines as inspiration to help you craft one for your Valentine’s Day marketing campaign.

Abir is a data analyst and researcher. Among her interests are artificial intelligence, machine learning, and natural language processing. As a humanitarian and educator, she actively supports women in tech and promotes diversity.

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