How to Write Good Press Release for New Employee

Creating a press release for a new hire is an integral part of introducing them to the outside world.

Getting your company noticed and building your brand awareness is also great. To help you get started, we’ve put together some tips and templates on how to write an effective press release for new employee.

What Is a Press Release for New Employee?

A press release is a statement providing information about the hiring of a new employee or the promotion of an existing one. It typically includes the employee’s name, job title, and background information.

Press releases are to announce newsworthy events or developments within a company, including the addition of new staff members.

What Should Be Included in a Press Release for New Employees?

When writing a press release for a new hire, it’s vital to include necessary details. This is to help readers understand who this person is and what they bring to your organization. It could include their professional qualifications, educational background, relevant experience in similar roles, and any special skills or expertise they offer.

Additionally, you should have a quote from the new hire about their enthusiasm for joining your organization.

How to Write a Press Release for New Employee

1. Start With a Catchy Headline

The headline should be short, eye-catching, and descriptive of the new hire. Remember to include their name!

2. Include Basic Information

Provide the new employee’s name, job title, and a brief description of their role in the company.

3. Summarize Qualifications

Write a few sentences describing their professional background and qualifications relevant to the position they are filling.

4. Explain Why They Were Chosen

Explain how this particular individual was selected for the role, giving reasons such as specialized skills or experience.

5. Add a Quote From the New Hire

Let them share thoughts about joining your organization in their own words.

6. Include Contact Information

Include the email address or phone number of someone from your organization who can answer questions about the new hire.

7. Provide a Call to Action

Invite readers to learn more about the company and its mission by visiting your website or social media profiles.

Templates for Writing a Press Release for New Employees

Template 1: Short & Sweet

This template is best for when the new hire is already well-known, or their job title speaks for itself. Just be sure to include the company name and contact details at the end!

Headline: ____________ Joins ____________ as _________________

Paragraph 1: Introduce who they are and what role they’ll be playing in the company.

2: Highlight any qualifications or experience that make them well-suited for the job.

3: Express enthusiasm about the hire and how it will benefit the company.

Closing Statement: Include contact information for further questions.

Template 2: Detailed & Descriptive

This template should be for when you want to highlight the new employee’s background and accomplishments. You can also include quotes from management or other key personnel to give readers a better understanding of why you choose them.

Headline: ____________ Joins ____________ as _________________

Paragraph 1: Introduce who they are, where they come from, and what role they’ll be playing in the company.

2: Describe their qualifications and experience that make them well-suited for the job.

3: Include a quote from management or critical personnel about why you chose them.

4: Highlight any awards or recognitions they have received throughout their career.

Closing Statement: Include contact information for further questions.

FAQs

What Are Your Methods of Letting a New Hire Know on Social Media?

Get your brand’s social media marketing going with your new hire and a press release to spark engagement. You can create a post that summarizes your release and provide a link to your press release below.

Make sure you include the press release on your blog or on a media page of your site, as part of your social post.

What Are the Main Types of News Releases for New Hires?

Three types of new hire press releases can be chosen, each featuring parts that are relevant to any press release. They are tailored to various hiring scenarios your company might experience.

• Press Release for new employees joining your company
• A press release for hiring multiple new employees simultaneously, usually for non-upper management positions.
• Press Release for employees being promoted to a new position, typically senior management.

Conclusion

Creating a press release for new employees is integral to introducing them to the outside world and building your brand awareness.

You can create an effective press release by following these tips and using one of our templates. This will help introduce your new staff member in the best possible light. Good luck!