Subheading Generator

Provide a concept, and INK will generate a subheading for it.

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On-Page SEO Analysis: Improving Performance Following Validations

Create Interesting Subheadings With INK's Subheading Generator

INK's Subheading Generator

INK's Subheading Generator

Grabbing attention with at least one subheading is vital due to the waning attention span among web users. The good news is that INK's Subheading Generator can help create arresting headers

Main Subheading Takeaways:

  • Subheadings are words, phrases, or sentences that introduce the content that follows
  • Writers may use subheadings as a design feature to organize the content flow
  • Subheadings illustrate key points and concepts
  • Headings are similar to subheadings but are higher in the hierarchy and address broader, more important topics
  • Some subheadings are in question form
  • Essays don't require subheadings, but blogs and articles do

There's so much content on the web today that businesses now struggle to hold users' attention. 

According to a study, 55% of readers spend fewer than 15 seconds actively on a page. In other words, content writers have less than one-quarter of a minute to grab their readers' attention. 

The good news is there's a solution. 

Using a subheading is an effortless strategy that can keep readers glued to your sales copy, blog post, or email. It's a clever way to maximize impact in minimal time. 

What's more, you can use INK's Subheading Generator to create engaging subheadings that'll hold readers' interest.

So, you may be wondering exactly what goes into a subheading.

What is a Subheading?

What is a Subheading?

What is a Subheading?

A subheading is the heading that writers give to the subordinate division of a title. In other words, subheadings refer to the text that appears under a heading. It often exists as a standalone sentence or phrase, drawing attention to the paragraph or paragraphs below. Indeed, subheadings are offshoots of the primary topic, as stated by the header.

So, why do writers dedicate so much effort into crafting these mini-headlines?

Well, content creators use subheadings to help readers consume their blog content quickly. Think of it as graphic design but for text, breaking up content into digestible sections. Besides, using a subheading as an introduction works in terms of form and function.

With that said, subheadings are not the same as headings. 

What Are Headings?

Like subheadingsheadings are words, phrases, or sentences that provide a brief explanation of the text that follows. Unlike titles or headlines, headings refer to one section rather than the entire piece. What's more, writers use headers to call out a specific point or structure in the body of their content.

For example, individuals writing a blog post or other long-form content can use a standard outline to organize their thoughts. Then, they can develop the draft into headings and subheadings as the piece takes shape. 

Let's address the difference.

What's the Difference Between a Heading and a Subheading?

Not all facts carry the same importance. While headings and subheadings are similar in a lot of ways, they take precedent over subheadings. That means the thought, idea, or phrase contained in a heading will be larger or contain the primary concept. Then, the subheadings are used to illustrate related points in more details. For instance, a heading might be "Parts of Speech" with subheadings that are "Nouns," "Verbs," and "Adjectives."

You can use headings and subheadings for other purposes besides breaking up blocks of text. This includes:

  • SEO
  • Featuring or drawing attention to a vital idea
  • Clarifying a key point
  • Improving an article's flow

The bottom line is headings and subheadings are entirely different. While you may not need INK's Subheading Generator for the former, the web-based tool can help with the latter. 

What Is an Example Of a Subheading?

What Is an Example Of a Subheading?

What Is an Example Of a Subheading?

Great subheadings clearly illustrate the writer's point or give the readers a hint about what's to come. They may drive home a critical feature of a product or emphasize an important fact. Above all, they should help the reader understand what they're reading and provide clarity, not confusion.

These subheading examples include a header followed by three subheads:

Example: A Quick Guide to Customer Service

  • How to Train New Employees
  • What to Do When Conflict Arises
  • 5 Quick Ways to Make Customers Happy

Example: Cut the Cord: Three Streaming Services Worth Your Time

  • Spotify
  • Netflix
  • Disney+

Example: Common Grammar Mistakes

In some cases, a blog or article may have a headingsubheadings, and then sub-subheadings. For SEO purposes, these are tagged as H1H2, and H3. (Headings can go all the way down to H6, though that may get confusing.)

Example: Types of Books

  • Reference Books
  • Thesaurus
  • Dictionary
  • Encyclopedia
  • Fiction
  • Action and Adventure
  • Romance
  • Historical Fiction
  • Mysteries

Subheadings can be almost anything. The trick is to put yourself in your readers' shoes. What information would they need to understand where the narrative goes next?

Can a Subheading Be a Question?

We sure hope so; otherwise, this blog has a lot of problems. Just kidding! Using a question as a subheading isn't only okay; it's a great idea. That's especially true in content that's intended to be educational.

The reader is already looking for information. So, using a question as your subheading indicates that the following paragraph will answer that very question.

As a writer, if you choose to phrase your subheading as a question, don't be vague. Use specifics to make it clear what the answer to the question will entail.


  • Correct - Why?
  • Incorrect - Why Should I Use    Subheadings   ?
  • Incorrect - What Happens if it Doesn't Work?
  • Correct - What Should I Try if the Battery Check Fails?

So, how do you use both headings and subheadings in your writing? 

Can an Essay Have Subheadings?

Academic essays usually come with specific requirements, and those rarely include subheadings. Instead, essays stick to paragraphs to create one continuous flow that takes the reader through the entirety of an idea.

The most common essay structure is a five-paragraph essay. It starts with an introduction, which presents the primary topic. Then there are three body paragraphs, each of which addresses a unique subtopic. Finally, the conclusion brings everything together.

Unlike an article, an essay benefits more from a flow-based approach. The reader is in it for the details and is less likely to skim. That makes subheadings less beneficial.

How to Use Headings and Subheadings

How To Use Headings and Subheadings

How to Use Headings and Subheadings

The best way to use headings and subheadings is as a tool to organize your content. Create an outline to guide your writing and ensure you're making all the points you intend to make.

Your principal purpose for each section is included in the header. Then use each subheading to underline a subsequent point or elaborate on a subtopic related to the header.

You can also use headings and subheadings for SEO purposes. Header tags for blog content and web copy aren't as important as they used to be, but they still matter.

Using your target keywords in your headers along with the appropriate header tags may influence your search rankings. The higher your ranking, the better your site's visibility.

Google also uses headings and subheadings to identify featured snippets. The search site's algorithms will look for a strong subheading with informative content underneath. That "snippet" is then presented to searchers at the top of their search results page.

Unfortunately, generating a subheading for your content is not always a simple process. That's where INK's Subheading Generator comes in. 

Use INK's Subheading Generator to Create Attention-Grabbing Subheadings

If you need help to create awesome subheadings to improve your copy, check out INK's Subheading Generator. So, how do you use this AI-powered tool? Simply follow these steps:

  1. On the INK site, select the Tools option
  2. Scroll down and click on Subheader Text
  3. Provide a brief concept of your heading
  4. Click Create to generate an attention-grabbing subheading

INK's Subheading Generator is effective, free, and saves time. What more could a writer want?